This Fishing Kit contains 40pcs soft plastic lures and 9pcs lead head hooks in a plastic case. Extremely vivid lures. Lively action gives a vivid presentation. The Soft Baits measure 2 3/8″ length and weigh 1 gram. The tail has built-in glittering scales, increasing the refraction in the water that fishes are hard to resist. Multiple color options for the Soft Baits and customized logo on the case are available.